UBS BANK Essay Example | Topics and Well Written Essays - 2500 words

UBS BANK - Essay Example The bank helps in mobilizing and investing private wealth assets in a global forum (Cranny and Patterson â€Å"UBS CEO Says Emerging-Markets Selloff Is Overdone†). It provides efficient commercial as well as retail banking services in the market. The bank significantly influences the monetary base of Switzerland and receives an adequate financial and fiscal support from the Swiss government. The primary business vision of UBS Bank helps it to become goal oriented in nature. The organization desires to become the best banking service provider in the world. The bank aims to constantly upgrade the quality of its services and provide innovative solutions for protecting and incrementing global wealth (Cranny and Patterson â€Å"UBS CEO Says Emerging-Markets Selloff Is Overdone†). Across all its 50 different business branches, UBS Bank desires to link its customers with the leading financial centers of each country. The company geographically diversifies the wealth of its global customers. By following its primal business vision, UBS Bank tries to efficiently manage and build the wealth of its customers. It preserves global wealth in the most cost effective pattern (HSC â€Å"The International Business Cycle†). Furthermore, the bank assists in the global economic growth and promotes to enhance world savings as well as investments through innovative means. UBS Bank provides innovative and effective financial solutions to its global customers, but through this the company generates more steady and attractive returns to its business stakeholders. The current business strategies of the bank are formulated on the basis of its Global Asset Management and Investment Banking division (UBS â€Å"Our Strategy†). This is because, these two primal business branches of the company possesses three beneficiary features. UBS Bank tries to enhance its brand value and economic surplus by productively